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The operating workspace for local SEO agencies

Run your local SEO clients from one workspace.

Research prospects, build audits, manage client SEO, track what needs attention, and automate reporting without stitching together a stack of disconnected tools.

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app.detent.io/clients/harbor-pine
Client since March

Harbor & Pine Plumbing

Austin, TX · Emergency plumber

Visibility

78%

  • GBP

    2 open

  • Website

    1 open

  • Rankings

    +11%

  • Reviews

    4 unanswered

Top priorities

  1. 1Add missing Drainage Contractor secondary category
  2. 2Create service page for Emergency Drain Cleaning
  3. 3Respond to 4 unanswered reviews
Rankings improved 11% this month3 tasks completedNext report Friday
An example client workspace. Harbor & Pine Plumbing is not a customer.

From prospect audit to monthly report, without switching tools

Stop re-entering business data across three different platforms. The audit that closed the prospect becomes the client workspace the moment they sign.

The repeatable local SEO operating system

Six stages on one business record, from first audit through recurring proof of work.

  1. 1
    Find the opportunity

    Research the business, its competitors, local rankings, reviews, GBP, and website before you ever make the pitch.

  2. 2
    Build the audit

    Turn those signals into a structured local SEO assessment with a score, a rank grid, and prioritized findings.

  3. 3
    Win the client

    Share a polished, branded audit that shows exactly where the business is losing visibility to local competitors.

  4. 4
    Convert to a clientZero re-entry

    The prospect record becomes the client workspace. Baseline rankings, audit history, and findings carry over.

  5. 5
    Manage the work

    Track GBP, website, rankings, reviews, recommendations, tasks, and activity from one structured client workspace.

  6. 6
    Report the progress

    Recurring client reports are built from the work already on the file: performance, completed work, and what is next.

Harbor & Pine Plumbing

Austin, Texas

File stage
Rank grid for emergency plumber around Harbor & Pine Plumbing showing ranking pins 1 through 3 in the map pack across a 5 by 5 local search grid
Rank grid for emergency plumber around Harbor & Pine Plumbing. The center cell is the business. Other cells are Google Maps ranks. 1 to 3 is the map pack, 4 to 10 is the first page, 11 and higher is outside it.
Rank #14Rank #9Rank #4Rank #8Rank #12
Rank #11Rank #5Rank #2Rank #3Rank #7
Rank #8Rank #3Rank #1Rank #2Rank #6
Rank #13Rank #6Rank #1Rank #4Rank #9
Rank #18Rank #10Rank #7Rank #11Rank #15

94

Audit scoreKept on the client file

Emergency plumber · 5×5 grid · 1.0 mi spacing · Top 3 map pack

  • 1–3 (Map pack)
  • 4–10 (First page)
  • 11–20
  • NR (not in top 20)

Audit baseline

  • No Google posts in the last 90 days.
  • Two recent reviews have no reply.
  • Map coverage is thin north of the shop.
An example file. Harbor & Pine Plumbing is not a customer. Switch the stage to see the record continue.

Prospecting & audits

Turn fragmented SEO data into a clear sales story.

Run geo grid rank scans, GBP health checks, review analysis, and website audits on any local business. Detent packages the findings into a branded, shareable audit that shows prospects exactly where they are losing visibility.

  • Geo grid rankings across the service area
  • GBP, reviews, website, and competitor analysis in one pass
  • Professional web and PDF reports on your agency brand

emergency plumber near Austin, TX

Results

  1. Harbor & Pine Plumbing

    Your client
    4.9(212)

    PlumberOpen 24 hours

  2. Barton Creek Plumbing Co.

    4.7(388)

    PlumberOpen 24 hours

  3. Lone Star Drain & Rooter

    4.6(174)

    PlumberOpen · Closes 9 PM

  4. Hill Country Plumbing

    4.8(96)

    PlumberOpen 24 hours

  5. Riverside Rooter

    4.4(251)

    Drainage serviceClosed · Opens 7 AM Wed

Work tracked in Detent

Audit finished. Fifth for emergency plumber in Austin.

  1. No completed work yet. Detent recommends, your team executes.
An example. Harbor & Pine Plumbing is not a customer, and ranks move slower than this.

Know what needs attention across every client.

Detent organizes GBP, website, rankings, reviews, and recommendations into one client workspace, so your team can see the current state and decide what to work on next.

Google Business Profile
Categories, services, reviews, photos, and profile data in one place, with the gaps and opportunities already flagged.
Website
Service coverage, titles, headings, schema, and technical issues tracked against what the client actually offers.
Local rankings
Geo grid visibility across the service area, so weak coverage and competitor movement are obvious before the client asks.
Reviews
Reputation, review velocity, and unanswered reviews for the client and the competitors they care about.
Recommendations
Every finding becomes a specific, prioritized action your team can accept, assign, and mark complete.
Reporting
Completed work, ranking movement, and next priorities roll into the recurring client report automatically.
app.detent.io/clients/harbor-pine/recommendations
7 open
High priorityGBP

Missing secondary category

Competitors 1, 2, and 3 all list Drainage Contractor. It matches 14% of tracked local searches in the audit.

Recommended change

Add Drainage Contractor as a secondary category on the Google Business Profile.

Create taskMark completeReady to implement

Homepage title and H1 updated

Completed by your team · tracked on the client file

Done

Recommendations & tasks

Know exactly what to improve next.

Detent tells your team what needs attention, why it matters, and what to do next. Every finding becomes a prioritized recommendation your team can turn into a task, complete in the tools they already use, and track on the client file.

  • Findings across GBP, website, rankings, and reviews
  • Priority, evidence, and the recommended change on every card
  • Completed work stays on the record for reporting

Client reporting

Reporting is the output of the work, not another monthly project.

Recurring client reports are built from what is already on the file: ranking performance against the audit baseline, the work your team completed, and the priorities for next month.

  • Performance, completed work, and next priorities in one report
  • Agency branding on every shareable report
  • Baseline comparison carried from the original audit
reports.agencydomain.com/client/harbor-pine

Local visibility

+12%

vs baseline

Avg map rank

3.9

from 5.8

Top 3 coverage

47%

from 28%

Reviews

+8

this period

Work completed

  • Added Drainage Contractor category
  • Published Emergency Drain Cleaning service page
  • Replied to 8 reviews

Next priorities

  1. 1. Build Water Line Repair service page
  2. 2. Improve north-side ranking coverage
  3. 3. Resolve missing LocalBusiness schema properties
app.detent.io/clients/harbor-pine · Neo

What changed since the last report?

Since the March report, average map rank improved from 5.8 to 3.9 and top 3 coverage rose from 28% to 47%. Two high priority recommendations were completed.

Still open: 4 unanswered reviews and the missing LocalBusiness schema on two service pages.

Which GBP categories are they missing?Top three things for my client callTurn these findings into tasks

Neo AI

An AI analyst that understands the client workspace.

Neo works from the actual client record: rankings, reviews, audit findings, and completed work. Ask what to do next, what changed since the last report, or what to cover on the client call.

Predictable software costs as your agency grows.

One platform plan for your agency. Team size follows the plan, plus a flat monthly fee per managed client. Prospecting uses credits. Managed clients stay organized under a predictable monthly client cost.

See pricing plansEstimate monthly cost

Prices in USD before tax. Managed clients are billed monthly.

Questions agencies ask first

Anything else? Send us a note.

Does Detent replace my existing SEO tools?

Detent consolidates prospect research, local SEO audits, client management, rank tracking, recommendations, and reporting into one workspace. It does not try to replace every specialized SEO tool, but it ends the copy-paste between them.

Can we use Detent solely for prospect audits before deciding to manage them?

Yes. Use your monthly credit pool to run audit teardowns for cold outreach and sales calls. If the prospect doesn't close, you pay nothing ongoing. When they do close, promote them to a managed client instantly.

What happens when a prospect becomes a client?

The same business record continues. The audit, baseline rankings, findings, and history stay attached, so the research that won the client becomes the starting point for servicing them. No duplicate data entry.

Does Detent automatically make changes to Google Business Profile?

Detent identifies opportunities, organizes them into prioritized recommendations and tasks, and tracks what your team completes. Some profile updates are still made by your agency directly in Google Business Profile. Direct execution capabilities may expand over time.

Can Detent create client reports?

Yes. Recurring client reports are generated from the work already on the file: ranking performance, completed work, and next priorities, delivered with your agency branding as a shareable web report.

Do you bill per agency team seat?

Each plan includes a set number of seats. Starter includes 1 seat. Pro includes 3 seats. Agency includes 10 seats.

Ready to run your clients from one workspace?

Run your first prospect audit in minutes, win the account with a branded report, and manage the work without adding headcount.

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